Information

Google Ads Marketing

What is Google Ads and how does it work? Google Ads is the successor of Google Adwords and represents a paid advertising system. In an auction process, ads are presented in Google Search and Google affiliate networks in a very prominent manner. The advertiser will not be charged until one of the ads has been clicked. Costs are billed per click. Auction procedure Google Ads is an auction process. The highest bidder has the highest position and thus the best visibility.
Categories:
Weiterlesen...

Homepage Builder

With a Homepage kit websites can be created without real programming skills. Many design ideas can be realized more easily. The resulting web pages mostly are static and therefore lack functionality. The saw alone does not turn a tree trunk into a piece of furniture Advantages low cost on simple pages no knowledge of web languages ​​necessary fast results A homepage construction kit basically simplifies the design of an easy homepage.
Categories:
Weiterlesen...

Dynamic vs Speaking URL

This article was created after considering and researching for the SEO optimization of an online shop, which should be better optimized in all SEO criteria than other shops from the same niche. The shop’s CMS did not provide a way to rewrite the dynamic URLs into talking URLs. Extensive research has shown that over the years some interesting articles have been written, but the basic interest in Talking URL has apparently dried up.
Categories:
Weiterlesen...

Hot to avoid Duplicate Content

Using multiple domains can quickly lead to Duplicate Content. Webmasters should always keep in mind that the users of a search engine always want to get the best answer to their question. Copies, plagiarism or whatever else you may call them are not relevant to the users, and would compete with good content and unduly displace them into the SERP. Google detects duplicate content and hides it. As a result, these web pages disappear from the search results.
Categories:
Weiterlesen...

GDPR - in the practice

The deadline for the implementation of the General Data Protection Regulation (GDPR) ends on 25 May 2018. The GDPR concerns all those who collect personal data. These are both companies and individuals. It goes beyond the privacy policy on websites. It does not matter how big or small a website is. And it does not matter if blog, shop, club or well-being club. This article discusses in practice what personal data is and where personal information is collected in a digital context on websites.
Categories:
Weiterlesen...